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Agents’ group to recognize agencies’ use of social media
The National Association of Professional Insurance Agents (PIA National) has announced a new award designed to recognize professional insurance agencies for excellence in their use of social media in a...
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Marketing: Three tips for using Facebook for building business
Most people know Facebook as a great way to stay in touch with friends and family, and to reconnect with long lost childhood classmates. But there’s another side to Facebook – one that can help your...
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Regional benefits firm gets social to be more ‘attractive’
A dental and vision benefits provider based in Alexandria,Va., dropped rates on its group PPO plans and announced its presence in the social media community to make itself more attractive. Dominion...
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5 tricks for finding new business using LinkedIn
Mention the phrase “social media” and most people automatically think of Facebook and Twitter. But if you have any dealings in the corporate world–whether you’re a CEO, salesperson, human resource...
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How a HICCUP can move agencies past others on Facebook
Every company is trying to use Facebook in an attempt to move their business forward and stay connected to their customers in this fast paced world. Why are some companies more successful at this than...
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SEC accuses investment advisor of selling fake securities on LinkedIn
The U.S. Securities and Exchange Commission accused an Illinois-based investment advisor with offering to sell fictitious securities on LinkedIn, the social networking site. Anthony Fields of Lyons,...
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SEC issues two alerts over risks posed by advisors using social media
The U.S. Securities and Exchange Commission issued two alerts pointing out risks investors and advisory firms face when using social media like LinkedIn and Facebook. “Fraudsters are quick to adapt to...
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Why insurance agencies must adopt social media
Many insurance carriers report frustration in their efforts to make agents enthusiastic about the power of social media. Terry Golesworthy The reluctance of agents, however, to engage in social media...
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